SHOW OF HANDS...
Who's here because they are sick + tired of
WELCOME TO THE CLUB.
To be more specific…
I’m so incredibly glad that you’re here— in my hustle-free zone.
THIS CLUB IS A PLACE FOR THOSE WHO ARE:
Stressed out, or
About to pull their hair out.
A safe haven for the freelancer who’s juggling clients 80+ hours a week, simply to avoid going back to a 40 hour workweek with a “real job”.
A shelter for the unmotivated, dissatisfied employee—who’s currently planning an escape from her corporate prison, (AKA her cubicle)-- though she doesn’t yet know how she’ll afford to make a run for it.
A refuge for the mom who’s pulling double duty between work + soccer practice— who wonders why there always seems to be too many bills to pay + not enough hours in the day.
THIS IS YOUR CREATIVE CALL TO ARMS. ✊🏼✊🏾✊🏿
Around here, “Hustle” is a dirty word.
And the lifestyle that goes along with it— completely overrated.
It’s not healthy.
It’s not natural.
It's simply not required.
And for the record— operating your business + choosing to live your life “hustle-free” is not lazy.
It’s an act of self-love.
And it’s just plain smart.
You now have my permission to chill the ‘eff out + slay gently.
Perhaps you landed here because you’re flat out exhausted.
You’re stuck in a career where the only way you can make money is if you’re physically doing the work.
You’re constantly exchanging your time for a paycheck.
Trading hours for dollars.
When you clock out— so does your income.
And on + on it goes…
Forever + ever if you let it.
Maybe you’re here because you understand that you've been lied to— you see that the amount of effort you put into something doesn’t necessarily equal the payoff that you receive from it.
You realize that hard work does not always = success
Blood, sweat + tears do not always = money in the bank
You’ve worked your freaking tail off + you’ve started to wonder, “will it ever be enough?!”
You’ve begun to question how many more hours you’re willing, or even able to give to the
Yea, she’s a real bitch.
And something tells me that you’re ready to give her the ol’ middle finger.
All it takes is a mental shift.
You simply decide that you no longer want to punch the clock to prove your worth.
You proudly say aloud that you’re done trading in all of your precious, limited hours for dollars.
And you begin to take the necessary steps towards a life where you make more money— yet have more free time.
Hustle free = the way to be. (And- it’s actually possible).
You’re ready-- I can feel it.
To become a reformed hustler.
To make the commitment to start working smarter— not harder.
You know what the life you really want looks like, right?
Let’s imagine it, together…
When your income is no longer dictated by the time you spend working.
When you no longer have to countdown to the weekend.
And when there are no longer limitations on the amount of money that is possible for you to make.
That’s the life you’re after.
And that’s exactly why you’re in my club.
See, I really like you.
And I GET you— I totally do.
Because only a year ago, I was you.
Hey there. I'm Stephanie Gilbert
Recovering hustler + online boss at Small Talk Social.
Over the last 12 months I've increased my salary by $10k selling low cost digital products-- completely on autopilot.
My mission is to help you do the same, so you can enjoy more free time, while making more money!
In mid 2015, I was saying adios to my 9-5.
(My work hours were actually from 6am-3pm, but you get the point).
I was taking the proverbial plunge.
I was leaving my safe, structured job-- complete with generous employee discount, cushy benefits, and consistent bi-weekly paychecks.
I was entering the world of the unknown.
A world also known as The Freelance Life.
This was it-- I was finally my own boss.
I could set my own hours.
Work all day from the sofa in my yoga pants. (versus actually doing yoga in them)
And make cute coffee dates with other freelancers to plan world domination.
INSERT EVIL LAUGH HERE>>>
But soon after making all of those fluffy, pink, cotton candy plans-- the fairy dust settled + I was left standing alone in those yoga pants--with little more than my laptop.
Silly little wantrepreneur.
I quickly found myself in a state of constant panic + worry.
Worried that I wouldn’t find enough clients.
Worried that once I’d found a client, they would leave.
Worried that I wouldn’t be able to find a new client to replace the client who bailed.
Worried that I’d soon be living in a cardboard box. (“the worry” really escalated quickly).
I was even worried that at some point I’d have too many clients + I’d have to say goodbye to my social life.
Yep, I was a real joy for my husband to be around.
But, every once in awhile-- my biggest fears would come true-- and a client would leave.
Cue the wet, snot-filled ugly cry.
Cue the weekly proclamation that I was going back to a “real job”.
Cue the opening of my laptop + an emotional job search on Monster.com
Cue the slamming of my laptop.
Uh-uh. No ma’am.
There was no way in hell that I was going back to a REAL JOB.
But constantly living in a state of fear was simply no way to live.
And even when business was good, I had no way to scale my income any further.
I was stuck trading hours for dollars…
This was exactly like my “real job” (minus the sweatpants)
I was hustling.
And I was sick + tired of it.
I needed a new plan.
My ultimate dream was probably pretty similar to most who wish to strike out on their own...
I wanted to make more money while spending less time working.
I wanted more free time to spend with my husband.
I wanted to be less stressed out + actually enjoy my life.
I wanted to go on tropical vacations + not worry about how I’d pay the bills when I returned.
I wanted to stop with all the hustling.
But I couldn’t just quit working with clients cold turkey… they were paying my rent.
I needed a way to ease into making more money.
I NEEDED A SIDE HUSTLE (without all of the hustle).
So right then + there I decided that I would create a passive stream of revenue online.
I began making low-cost informational products that I sold directly from my blog.
And, in only 10 hours time, I was able to create 4 digital products that I priced between $10- $29.
Cut to me figuring out to to scale those 4 products to sell less + make even more.
Cut to me perfecting all of my systems, so that I could sell my products day-after-after, completely on autopilot.
Cut to me sending out 2 emails over the course of 3 days + making $2700.
(And I didn’t have a massive email list-- in fact, less than 1000 people even opened those emails).
This almost felt like cheating.
Because with only about 15 minutes of work, I’d managed to make more money in 3 days than I could make with a single client for a month.
One year ago, I was just like you.
Tired of the hustle.
Tired of living in fear.
Tired… in general.
Then I cracked the passive income code with $20 products + increased my annual income by $10,000.
Now, let me ask you something…
If you could create a digital product ONCE + it could consistently make you an extra $500, $800, $1000--over + over, every single month…
What would that mean for you + your life?
How would it change the way you currently work?
What would it mean for your family, friends, or significant other?
And why is THAT so important?
Write it down. Say it out loud.
I want to create passive income by selling digital products…
“So I can spend more time with my husband + kids”
“So I can go on that tropical vacation that I’ve been planning on Pinterest for years”
“To get me out of debt from all of those student loans”
“To put away money so I can finally leave my corporate job”
THIS STATEMENT IS YOUR "WHY"
My "WHY" was literally the only thing that kept me on board with the whole concept, despite my preliminary failures with selling digital products.
I knew how I wanted my life to look--
I held on tight to the idea that there was a way to make more money + work less.
I was such a newbie to the online business world-- and I’d managed to make a handful of sales already.
This was, at the very least, proof that it COULD work.
Clearly, I just wasn’t doing something right.
Turns out-- I wasn’t doing A LOT of things right.
But I’d have to learn it all the hard way.
If I had to say what the biggest mistake I made throughout my entire passive income journey was- it was thinking that I had to do it all by myself.
I thought I knew it all, because I’d read all the blog posts.
Watched all the webinars.
Signed up for all the free downloads.
But I never considered getting the help from someone who’d already walked the path that I was attempting to go down.
I didn’t invest in the process.
Instead, I wasted a ton of time figuring it all out-- alone. (which was totally ironic since I was trying to gain MORE free time)
I had no accountability.
No one to brainstorm with or ask questions.
No one there to talk me off the proverbial ledge when things just weren’t working.
And no one to celebrate my wins with me-- when things totally were.
So, you’ll want to consider this when you embark on your own passive income journey.
Who do you have to help you when the virtual shit hits the fan?
Who’s in your corner?
Who do you know--with experience-- that will help you see the bigger picture, when you’re stressed out + focused on the silly little details (that may not even matter?)
And who’s going to stay up late + party in their PJ’s with you-- when you start hitting consistent monthly income goals?
SELL IT IN YOUR SLEEP.
A Passive Income Pajama Party for Online Bosses.
I’ve put together a step-by-step system to help you make more money while hustling less.
With this pj-approved training, you’ll be able to bypass the online marketing learning curve, so you can get started making money with digital products faster, with free time to spare.
HERE'S THE BIG PICTURE...
This is a Passive Income Masterclass, plus an Online Coaching Program.
My goal is to ensure that you’re set up from the start with the "know-how" + the systems that you’ll need to literally SELL your digital products IN YOUR SLEEP.
You want to start making more money + enjoying more free time like, yesterday-- not a year from now.
And that’s where this training comes in…
You’re going to be taken by the hand + escorted through the entire process, and you’ll never have to change out of your yoga pants!
You’ll be given an easy to follow blueprint of exactly how to do #ALLTHETHINGS
Every bit of the scary, technical, confusing stuff -- that you’ll need to know in order to sell your digital product on autopilot-- it’s in here.
And I’ll make it simple to understand + give you real examples to follow.
PLUS-- you’ll have access to real support, from both me + my team-- and even more accountability inside of a private community filled with other online non-hustlers, just like you!
WHAT WILL YOU LEARN DURING
SELL IT IN YOUR SLEEP?!
Maybe you have a brand new digital product that you’re ready to share with the world.
Or perhaps you’d like to update an underperforming, or older product-- then relaunch it with a more thoughtful + strategic plan.
Don’t just pop your product up in the middle of the night + expect people to notice.
Launch it with a freaking bang!!
Module 1 will be your Passive Income Playbook-- guiding you through the entire digital product launching process.
Here’s what’s inside:
In case you haven’t heard- there’s $$$ in the list.
Because of this, we’ll be using this entire lesson to dig into:
You don’t have to be a flashy car salesman or a QVC host to sell something successfully with email.
Inside this lesson:
In this module we’ll cover the ins + outs of strategic content marketing.
Blogging/ Vlogging “just because” isn’t going to cut it anymore.
Not if you want to make money...
This lesson will cover:
For the grand finale’ -- we’ll put the final pieces of the puzzle into place.
This is how we’ll tie it all together + create a TRULY PASSIVE stream of revenue from the sale of your digital products!!
You don’t need to promote your products on social media-- day in + day out. You simply need a smart strategy + the very best systems to sell silently for you.
So, I’m going to break it all down for you in this training:
I'm also throwing in a BONUS LESSON!
It's called SCALE IT!
How To Make More $$$ Without Doing More Work
In this quick + easy bonus lesson, I’m going to teach you 3 simple ways to drastically increase your revenue + scale your business -- that each take 30 minutes or less!
And you’ll find out exactly how I’m able to have months where I sell less inventory, but make more money!
In addition to #ALLTHETHINGS, you’ll also have the ongoing support + “know-how” from someone who was standing right where you were, a year ago.
To keep you on track + hold you accountable, you'll be given access to a private Facebook group.
Inside, you'll be free to ask questions + get feedback-- from myself, my team + other Sell It In Your Sleep students.
I will also host a weekly Q+A / Group Coaching session inside of the group, each Friday after a new lesson is posted.
Each of the modules will also contain valuable additional resources, handy PDF’s to reference later, and simple to understand training videos for any technical platforms that we cover in the lessons.
I cannot emphasize this enough-- passive income does NOT start out passive.
Commitment to the process of learning + setting up the proper systems to make it so, takes some time.
But you don’t have to learn it all + DO IT ALL-- alone.
With Sell It In Your Sleep, we will do it TOGETHER.
By the end this program, you will finally have all of the information you need to grow your target audience + sell more of your digital products.
Ok-- SO HERE’S THE THING...
When you begin the first module of the Sell It In Your Sleep training, it assumes that either:
A. You have a completed digital product.
(you just haven’t started selling/promoting it)
B: You already sell digital products online.
(on your own site or on a 3rd party platform)
BUT WHAT IF YOU DON’T HAVE A DIGITAL PRODUCT…OR EVEN AN IDEA YET?!
Well, we can’t let a little thing like that stop you!
You’re totally onboard.
You’re excited about the idea of setting up a stream of passive income.
But you haven’t yet taken the very first step towards doing that...
Maybe you aren’t quite sure what you should sell.
Maybe you have way too many ideas-- leaving you creatively paralyzed.
No worries-- I've totally got you!
For folks that are feeling a little stuck-- I’ve put together a special “onboarding course” to get you completely caught up.
After this preliminary training, you’ll be ready to dig in + totally digest all of the valuable content inside of the Sell It In Your Sleep program!
PAJAMA PARTY PREP
A passive income product crash course for beginners.
The material inside of this value-packed training will take you from “I’d love to create passive income, but I’m not sure where to start”-- all the way to a completed product, that’s 100% ready to launch!
During Pajama Party prep, you’ll be given a roadmap that guides you through each step of realizing your new digital product-- from conception to creation.
Here’s what’s included inside the crash course:
THE BIG PICTURE...
Pajama Party Prep students also get the added benefit of a private Slack group (separate from the Facebook group for all students) where they will have a more direct line to myself + my team.
There I can fully support you from start to finish-- and you're free to ask questions + get feedback about your specific product, anytime.
The Pajama Party Prep course will be available on March 20th!
A week before the first module of Sell It In Your Sleep drops.
And don’t stress about trying to keep up with the lessons in Sell It In Your Sleep!
You’ll have access to those FOREVER.
The Facebook Coaching/ Q+A calls will be recorded + added into the course modules, and the private Digital Product Slack Hotline will be available for the next 3 months!
The combination of PJ Party Prep + Sell It In Your Sleep is a digital product bootcamp that will provide you with everything you need to make more money with less effort-- even if you haven't yet figured out what to sell!
SO NOW YOU HAVE
TWO AWESOME OPTIONS.
If you're ready.
If you WANT IT ALL:
The Pajama Party Prep crash course + Sell It In Your Sleep--
If you've got your digital products all sorted out + you're only interested in enrolling in the passive income marketing masterclass,
Sell It In Your Sleep: